http://goo.gl/zOpseV
The company Thai Life Insurance has released the below commercial. The advert shows a young man doing random acts of kindness over and over again to the same people, animals and plants. The advert starts by showing him receiving nothing in return, and nothing happening. Their are several shots of on lookers who clearly think this young man is a fool. Towards the end he sees the young homeless girl he gave money too getting an education, the dog he fed follows he home and the plant in full bloom. At this point the originally skeptical onlookers now look on in disbelief.
[video]https://www.youtube.com/watch?v=Sz40L1Qv5_s[/video]
Manuscript:
‘He gets nothing. He wont be richer. Won’t appear on TV. Still anonymous. And not a bit more famous. What he does receive are emotions. He witnesses happiness. Reaches a deeper understanding. Feels the love. Receives what money cant buy. A world made more beautiful. And in you’re life? What is it that you desire most?’
Marketers consider taking this approach if not for society then do it for your sales. The viral nature of these adverts is unbelievable, people are craving connection!
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Source: MorallyMarketed
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